Comments on: Living in The Now Is No Way To Maximize Your Mobile Marketing Budget https://www.tune.com/blog/living-maximize-mobile-marketing-budget/ Performance Marketing Platform Mon, 27 Jan 2014 23:18:00 +0000 hourly 1 https://wordpress.org/?v=6.7.1 By: Crash https://www.tune.com/blog/living-maximize-mobile-marketing-budget/#comment-3525 Mon, 27 Jan 2014 23:18:00 +0000 http://www.hasoffers.com/?p=13673#comment-3525 Unfortunately, John and his team of smart folks can only predict hi value user acquisition with about 70% (company claim) accuracy…again, predict…not guarantee…which is a little less accurate than your nightly, long-range weather forecast. You might learn a little bit more than you knew before…but hardly worth the time, aggravation and cost. He is trying to predict (incorrectly nearly 1 in 3 times) the future based on current data and historical behavior…fools gold in a market that moves as rapidly as mobile.

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